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There has been a 116% increase in DIY cosmetic dentistry over the past five years, new research has found, with social media driving up demand. Bupa Dental Care found that 20% of people who have attempted at-home treatments on their teeth had done so with teeth whitening kits, 13% had used plaque scraping gadgets, and 11% had purchased braces online. The research, which surveyed over 2,000 consumers in the UK – nearly 20% of whom were found to have tried dentistry products at home – was done in collaboration with Censuswide, a global insight-driven research company. Shockingly, it also found that 16% of those people were influenced by hacks on TikTok and other social media sites to create their own teeth-whitening concoctions with hydrogen peroxide. The chemical can cause mouth infections or other wider health complications, if not used correctly, Bupa said. “DIY dental treatment can seem like a big cost saving initially,” Chris Hanford, a Bupa Dental Care dentist, said: “However, such treatment can cause irreversible damage that can not only lead to pain but end up being more complex and costly to fix. “The problem is that dental treatment at home is not professionally prescribed or supervised – and there’s the added risk of buying counterfeit whitening kits.” One respondent, who experienced negative side effects from DIY dentistry, said: “It doesn’t last and constantly costs more money on top of what has already been paid.” Dr Safa Al-Naher, director and principal dentist at Serene, said: “The marketing for online braces – clear and called aligners – is really good. It’s also a really attractive prospect to people who want a quick fix. This is the day and age of Amazon, it’s one click and you get it.” But the consequences of DIY dental treatments vary. The research found that 74% of people who’d done it needed emergency treatment to fix their issues. One in six people out of the group reported that they now have damaged tooth enamel, brittle teeth, tooth and gum sensitivity, weakened and brittle teeth bruising or damaged dental bone. “Any at-home teeth-whitening can cause damage to tooth enamel, give rise to tooth decay, as well as gum and tooth sensitivity – particularly if they’re used too frequently. Poorly planned or ill-fitting braces can cause anything from wobbly teeth or gum recession to damaged bone,” Hanford adds. It’s why Al-Naher is “very worried and concerned” about the rise in at-home cosmetic dentistry. “I have personally seen many cases that have come through to me, some disastrous. It is a false economy ultimately, as you spend your money on these products initially and then you spend more money again to get them fixed,” he said. “This discourages people from taking care of their teeth on a regular basis, visiting their dentists every six to 12 months.” Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live What is ‘beer tanning’ and why are experts warning against it? Christian Cowan: Designing is like dreaming Deborah James’s daughter launches anniversary clothing line for Bowelbabe Fund

SEATTLE--(BUSINESS WIRE)--Jun 23, 2023--

According to health officials, people sought advice for hay fever symptoms once every three seconds on Sunday. And today, the Met Office predicted the pollen count would be “very high” in most of England and Wales.Hay fever is usually at its worst between March and September – and right now, thousands of people affected are desperate for a solution to their pollen-induced runny noses, itchy eyes and tickly coughs, and other irritating symptoms. The hay fever pages on the NHS.uk website reportedly received 122,650 visits last week alone. So, what can you do to help with hay fever symptoms? 1. Don’t rub your eyes “Red, itchy, swollen eyes are often a real problem for hay fever sufferers,” explained pharmacist Sid Dajani, from Golden Eye Eye Care. “As tempting as it is, don’t rub your eyes. Clean them free of pollen frequently, with cotton lint and cold water, and treat the symptoms immediately with eye drops or eye ointment containing propamidine isetionate.”2. Don sunnies and keep your clothes cleanReducing your exposure to pollen, however possible, can really help. Dajani added: “Wear wrap-around sunglasses to protect your eyes when outside, and have a shower when you get in from work and put your clothes straight in the wash to help remove all pollen. It’s also best to avoid drying clothes outside.”3. Think about your diet What you eat may have an impact too. GP Dr Nisa Aslam suggested: “Stick to an anti-inflammatory diet, with plenty of fruit and vegetables, beans, grains and oily fish, whilst limiting processed food high in fat, sugar and salt. Look for anti-inflammatory, antioxidant herbs, like chamomile, ginger, nettle and turmeric. These can be consumed in the form of supplements or beverages.”4. Protect your nostrilsDr Adam Fox, allergist and advisor to Clarityn, said: “Pollen balms such as petroleum jelly rubbed around the rim of the nostrils can help trap pollen before it enters the nose, and salt water nasal sprays help rinse pollen particles out of the nose, preventing them from sitting in there and causing more symptoms.”5. Keep the windows shut As tempting as it may be to fling windows open at this time of year, Dijani said: “Keep windows, including car windows, and doors shut. Venture out as little as possible. Towns and cities are no more friendly to hay fever sufferers than the countryside, due in part to more extensive ‘greening’ of urban areas.” 6. Prepare for the pollen count Checking to see when the pollen is particularly high can help you prepare. “If you know you have symptoms every year, then it makes sense to be prepared in advance,” said Fox. “If you require a nasal spray, then starting to use it before the season starts will make it much more effective. For adults, these can be brought over the counter, whilst children will need a prescription.” 7. Stay in when the count is really high And if symptoms are still really getting to you? “Avoid going outside when the pollen count is at its highest – in the middle of the morning or the early evening,” said Dajani.

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